Ever wondered where I got the name from? Yes, we're named after a button. But a useful one :)
"The Match Frame feature lets you locate the source clip for the frame currently displayed in either the Record monitor or the Source monitor. This feature is useful when you want to relocate and reedit source material, such as subclips and master clips" - Avid Help 

Happy birthday to us. This day one year ago Match Frame Media opened for business.